01 / THE OPPORTUNITY
02 / THE CHALLENGE
03 / THE SOLUTION
As an entrepreneur, you have founded a business that provides a B2B software/ solution that creates efficiencies, improves workflow, enhances customer experience, and reduces cost. During this time, you have worked hard to acquire the initial customers in your target market and you are generating revenue.
The opportunity for your business is to grow and take advantage of significant market opportunities. As your business reaches a critical mass of revenue and profitability, you will enhance your ability to create long term value for yourself and your shareholders by making you more attractive to an acquirer.
While you have proven the ability to sell the product, your background may be technology but not business development.
With many possible challenges at hand, as the founder you are concerned about making a significant investment of time and money towards hiring new sales people who are expensive, and often don’t produce as promised.
In addition, building a network of channel marketing partnerships can be daunting, especially internationally.
Crescere Frameworks is a business development organization which provides access to a global team of technology executives who have hands-on experience in taking technology products to market on behalf of small to medium sized companies.
We have successfully sold B2B software solutions utilizing direct sales and channel partners to clients ranging from small independent distributors to Fortune 500 companies in North America, Europe and Asia. We have people experienced in selling most major verticals including Financial Services, HealthCare, Telecommunications, Retail, Consumer Products, Automotive, Energy/Utilities and Government.
As your business reaches a critical mass of revenue and profitability, you will enhance your ability to create long term value for yourself and your shareholders by making your business more attractive to an acquirer.
Developing and Executing a Sales Strategy –
Short Term Value Creation
Crescere will work with you and your management team to develop a direct sales and/or channel strategy to determine the most successful path to growth.
Succession Planning –
Long Term Value Creation
After developing the relationship through successful selling, Crescere can also help you with the ultimate value creation to you as a shareholder - by developing a succession plan.
We can facilitate a sale of your business to a group who understands that owner-operators care about maintaining relationships with employees and customers that built their business, not just liquidity.
Our Low Risk Approach to Value Creation
Considering Crescere has access to experienced professionals in your market, we can get up to speed and sell quicker than traditional salespeople. Our multi-national network means that your business can reach a new market earlier and in a more cost-effective manner than traditional approaches.